Cultivated Dog Treats

BeneMeat launched a new trial program for dog owners across the EU, making it possible for participants to test cultivated dog treats as part of a Try & Share initiative. On the goal of the program, Roman Kříž, CEO of BeneMeat, says, “We don’t want imitations, but a genuine product that dogs can truly taste. With this step, we not only bring cultivated meat closer to pets and their owners but also help society and regulators better understand what cultivated meat is and why it matters.”